From the owner: "BrixStone Farms is an apple orchard purchased in 2019. I am an environmentally conscious farmer utilizing the latest in research driven planting reducing my footprint and focusing on being a good steward of the land. The farm sits 3 miles from Lake Michigan and 3 miles from Arcadia golf course. I'd like to market to local buyers and vacationing people from Southern Michigan. This is a beautiful area and the potential to capture new clientele is endless. I offer fresh apples sold in crates and will offer pure maple syrup produced on the farm."
Discovery and Execution
What happens when a client lives across the country in sunny California? What about 3 hours away up north on a beautiful apple orchard? Dog Ear is a master at remote discovery and project planning. We use video conference calling, phone and email with the exact target questioning needed to put a plan (and a look) together for your business. BrixStone Farms wanted a fresh yet rustic feel to draw in both millennials and older adults/families. We created a logo that reflected the natural elements of land stewardship, along with their top products: apples and maple syrup!
We had fun with this one! To see some of the rejected logo designs, view our Dribbble page. Check out some of Dog Ear Marketing's other branding projects on our Behance Profile, and get in touch with us to mark your place!
